Engineering content writing
Technical content engineers can trust.
Engineers treat marketing claims with healthy suspicion, and quite rightly. I write application notes, technical articles, case studies and whitepapers rich in the specifications and test data engineers demand, so your products earn a place on more shortlists and your sales team wins business faster.
Win the trust of engineers
I write with the operating ranges, tolerances and test conditions engineers rely on to compare suppliers and defend a purchase to their colleagues. Every claim is precise and verifiable, which pre-empts objections in sales conversations and encourages more engineers to specify your products.
Free up your engineers' time
Your engineers understand your products intimately, but every hour spent writing is an hour diverted from engineering. I send questions ahead of a brief call, then draft from that conversation alongside your datasheets, standards and test reports.
Your engineers simply verify the draft for accuracy, a fraction of the effort of writing it themselves, and nothing is published until they've approved every detail.
Support every stage of a technical sale
- Application notes that demonstrate how your product performs in real-world installations
- Whitepapers and technical guides that establish your team as the authority in its field
- Case studies that document measurable results for real customers
- Product pages and datasheet copy that simplify comparison and specification
- Trade press articles, emails and newsletters that keep your brand front of mind among engineers
Unsure which formats suit your product? I'll recommend the mix most likely to generate qualified leads.
Sam delivered a really great set of findings. They were appropriate, well-referenced and laid out in a consistent and clear manner that made them easy to understand.
Upwork review, research for a non-fiction book
Sam is a knowledgeable and skilled writer who delivered the required work quickly and to a high standard. He immediately understood any feedback.
Upwork review, "Content writer needed for accounting articles", 2025
Work with me
I'll write technical content that earns engineers' trust and generates qualified leads for your sales team.
Send me a short brief and I'll come back with a quote.
Send me a brief →FAQ
Questions about engineering content
Which sectors do you write for?
Mostly test and measurement, fluid control, solar and manufacturing software, although the same process works for most complex products.
Do you have an engineering background?
I studied audio engineering as part of a BA in Audio and Music Production, so acoustics, signal processing and measurement are familiar territory. For everything else, I research each subject carefully, ask your experts the right questions and have them review the detail before anything is published.
How do you work with in-house engineers?
I usually start with a short call, sending questions in advance to save everyone's time, and your engineers then review the draft for accuracy.
What formats do you write?
I write case studies, application notes, product pages, technical articles, guides, emails and newsletters, and more besides.
Will the content help with search and AI citation?
It should. Search engines and AI tools such as ChatGPT and Perplexity favour content that answers specific questions accurately, and technical content based on your customers' questions does exactly that.