Local SEO and small business
Attract more local customers from Google and AI search.
I write website, service and location pages for small businesses in Maidenhead, Windsor, Reading, Slough and across Berkshire and the Thames Valley, so you rank higher when nearby customers search for what you offer.Every page is written to secure the enquiry as well as the ranking, with clear facts AI assistants can quote when someone asks them for a local recommendation.
Rank higher in local search
Local search rewards the businesses that answer a customer's question most clearly. I research the searches customers near you make, from "electrician in Maidenhead" to "accountant near Windsor", and write service and location pages that answer them.
As a local SEO copywriter, I combine keyword research with copy that reads naturally, so your pages rank in Maidenhead and Berkshire without sounding written for a search engine.
Convert visitors into enquiries
Each page opens with what you offer, where you work and why customers choose you, followed by the details a buyer checks before calling, such as prices, reviews and opening hours.
A clear next step closes every page, so visitors from Google or Maps contact you instead of returning to the results.
Appear in Google Maps and AI answers
Your Google Business Profile is often the first description of your business a local customer reads, and AI assistants increasingly rely on the same details when they recommend local firms.
I write your profile description, services and regular posts so Google, ChatGPT and Gemini present your business accurately and favourably.
Local SEO content for small businesses
- Local keyword research for Maidenhead, Berkshire and the Thames Valley
- Homepage, service and location pages that rank and convert
- Google Business Profile descriptions, services and posts
- FAQs written for Google's local results and AI assistants
- Guides and blog posts that answer your customers' questions
- LocalBusiness schema so search engines read your details correctly
A local writer with national credentials
I'm based in Maidenhead and write for businesses across Berkshire, Buckinghamshire and London, both remotely and in person.
My consumer guides for The Independent and the Federation of Master Builders help homeowners choose windows and solar panels, and more than 400 articles I've written for Birdfact helped grow a new domain to hundreds of thousands of readers a month.
Measure what local search earns you
Each month I report your positions for the searches that matter in your area, along with your Google Business Profile views and calls and the enquiries your pages generate.
Work with me
I'll help nearby customers find your business and choose it over the competition.
Send me a short brief and I'll come back with a quote.
Send me a brief →FAQ
Questions about local SEO
Which areas do you cover?
I'm based in Maidenhead and write for businesses across Berkshire and the Thames Valley, including Windsor, Slough, Reading, Bracknell, Wokingham, Marlow and Henley-on-Thames, as well as London. I also write location pages for businesses that serve several towns.
Do you work with small businesses?
Yes. I write for owner-run businesses, from trades and clinics to shops and professional services, and I scope each project around the pages most likely to generate enquiries.
How soon will local SEO produce results?
New service and location pages can start ranking within weeks for less competitive searches, while competitive terms in larger towns usually require several months.
Do you write Google Business Profile posts?
Yes. I write the business description, services and regular posts, and I can suggest which photos and reviews to feature.
Can you improve the copy on my existing website?
Yes. I usually start with the pages that already attract visitors but rarely produce enquiries, because rewriting those pays off fastest.
Will AI assistants recommend my business?
They're more likely to when your website, Google Business Profile and reviews give clear, consistent facts. When someone asks ChatGPT or Google's AI Mode for a recommendation nearby, the answer is based largely on sources like these, so I write each of them to be quoted.